Specifically, Google is looking to move its Immersive Stream for XR ahead further. And it’s released a roadmap of where it hopes to take its progress next. Albeit, that’s a roadmap without much by way of timeframes.
Why is Immersive Stream for XR important for Google’s VR future?
Now, Google’s plan for VR and AR experiences — with or without a display-enabled headset — is fairly broad. It isn’t, although “interactive cinema” and “augmented reality sports” are listed — all about gaming. Instead, Google seems to be taking an approach that pins Immersive Stream for XR as the foundation for all of its AR and VR offerings. And for those partners who choose to use it as well. For headsets, the company is focusing on a full-blown VR Mode and a Stereo Augmented Reality Mode. And the purposes for those stretch across a number of industry categories. From Automotive to Tourism. Entertainment, conversely, consists of the two potential use cases listed above — cinema and sports. For the Automotive industry, Google hopes to provide tools to build VR auto configurations and design reviews. Effectively creating a virtual dealership experience. Retail holds similar potential use cases. Whether that’s for helping design a space, complete with the ability to place virtual objects over top of the real world, or in fashion. The latter potentially refers to virtual try-on features. For Tourism, the company is focusing efforts on a solution that helps build virtual trip planning and guided tours. While Education category use cases may include immersive textbook experiences and “soft skills” training. Finally, Google foresees a use for its solution in the Healthcare industry too. Whether that’s for surgical training or 3D radiology.
